Nearly three-quarters of back-to-school shoppers expect to spend the same amount or more this year than they did in 2024, according to a new PwC survey. The results indicate a value-oriented consumer, ...

A PwC (PricewaterhouseCoopers) survey shows parents are prioritizing back-to-school spending, with close to three out of four families expecting to spend the same or more than last year. (Photo by: ...

U.S. shoppers began back-to-school shopping earlier than ever this year Families spending $128B on school and college needs in 2025 Parents turn to discount retailers, AI tools, buy-now-pay-later ...

Some key back-to-school essentials such as backpacks cost more this year due to a recent uptick in inflation. Concerns that potential tariffs could drive prices even higher are forcing many parents to ...

Back-to-school season has arrived, prompting families to prepare for the upcoming academic year. Retailers are offering various deals on school supplies, clothing, dorm essentials, and technology.

Dashia is the consumer insights editor for CNET. She specializes in data-driven analysis and news at the intersection of tech, personal finance and consumer sentiment. Dashia investigates economic ...

Lisa Ward was startled at the prices on sneakers when she recently went back-to-school shopping for her twin boys. “All of them were at least $10 or $20 more than last year. That pissed me off, but I ...

With back-to-school season in full swing, families across the country are continuing to feel the sting of high prices. As costs pile up, over half of parents are planning to cut back on necessities to ...