Are you looking for a data-driven way to connect with your target audience and secure more sales? If you answered yes, a compelling case study could be just the thing you need. Case studies are ...

Such analyses capture what worked at a particular moment. That doesn’t mean it will work again. The venerable business case study method got its start in 1921 at the Harvard Business School. The ...

While it might be an overused phrase — “no need to reinvent the wheel” — there is a lot to be learned from others who have tackled and found solutions to safety issues that many companies face. In ...

In this case study, one commercial printer shares how a disciplined, customer-focused AI roadmap is translating into measurable gains.

A case study is a real-world scenario that has been recorded or invented to serve a teaching and learning purpose, e.g., to investigate or apply course concepts. According to Cox (2009, p. 6), "A ...

If you’re leading your team through big changes, this episode is for you. In early 2015, Microsoft’s senior leaders were facing a set of difficult decisions. The firm had been struggling to innovate ...

Laptops are useful, but bring with them privacy and security concerns. — Photo: © Tim Sandle. Laptops are useful, but bring with them privacy and security concerns ...

A conversation with Harvard Business School professor Bill Sahlman on creating a focused strategy for growth. Khan Academy, the online global education nonprofit, launched in 2006 when founder Sal ...

The Case of São Paulo, Brazil: Optimizing Wastewater treatment plants in the metropolitan area of Sao Paulo This case study focuses on the experience of São Paulo, Brazil and SABESP (Companhia de ...