Owners of plumbing and mechanical service companies often pour significant effort into winning new business. Yet customer retention—getting those same customers to choose you again and again—is ...

In a competitive economy, retaining customers requires creative, personalized strategies. Here’s how small businesses can turn loyalty into a growth engine. Retaining existing customers is essential ...

Recruiting new customers costs seven to nine times as much as it does to keep current customers from leaving. Besides the obvious foregone revenue, dissatisfied customers are not going to recommend ...

CHICAGO--(BUSINESS WIRE)--CCC Intelligent Solutions Inc. (CCC), a leading cloud platform powering the P&C insurance economy, today released the findings from its Moments of Truth study identifying the ...

Due to the influx of channels and information available — from online to mobile and social — consumers are focusing more on price and experience, rather than brand loyalty. As a result, today’s ...