The 80s were all about bold colors, neon lights, and futuristic-yet-retro aesthetics. But what if today’s biggest brands ...

A good logo is meant to evolve with the times. Just look at the countless iterations the Microsoft logo has gone through since the company launched in 1975. But what happens when logos travel back in ...

Posts from this author will be added to your daily email digest and your homepage feed. is a senior editor and author of Notepad, who has been covering all things Microsoft, PC, and tech for over 20 ...

Walmart unveiled a "comprehensive brand refresh" Monday that the company says reflects its "evolution as a people-led, tech-powered omnichannel retailer." According to a news release, the updated ...

Honda unveils its first new automotive logo since the 1980s, signaling a major strategic pivot. Discover how this redesign reflects a shift towards hybrids, a $21 billion investment recalibration, and ...

Is your real estate logo “good enough” for your brand? Before you answer, consider this: Your logo speaks for you when you’re not in the room. What is it saying about you? What should it say about you ...

Adidas returns with a second “Originals Golf” capsule, offering a range of apparel, footwear and accessories that respect the company's history while crafting it through a modern lens. After a ...

Budding smartphone brand itel has released a new logo for its brand identity. The changes to the itel brand coincide with its eighth year of operation in India and 16 years of existence. It marks a ...

Nostalgic fans of the interstate staple lamented the loss of its country kitsch, while some conservatives blamed “wokeness” for the sleek redesign. By Ali Watkins First it came for your grandma’s ...

CARBONDALE — It was the perfect time, at the perfect price, and what SIU athletic director Jerry Kill believes is the perfect face for his rebuilding athletic department. The Salukis' new logo, a more ...

A lot of carmakers have decided to update their logos in order to stand out in this new digital and electrified age of the automobile, with Volkswagen being just one recent example. Opel is yet ...

You've probably never noticed it, but the Starbucks logo has a tiny, hidden detail. Here's how to spot it. Some like their coffee bold and black, while others take it sweet and sugary. No matter your ...