Ever thought about what goes behind automotive branding? Most of the time, brand names help build character — think of the Dodge Demon or Lamborghini Diablo. These names are a dead giveaway about what ...

While you may be familiar with it, you might not know what exactly it means or where it comes from. Let's dive into the roots of this iconic badge.

There are all sorts of great names in Dodge's history. Fun vehicle names like the Dart, Hornet, and Viper are just a few of the most recognizable, but then there's the Hellcat family of vehicles (all ...

Dodge trademarked the "Outlaw" designation earlier this year, and it looks like the brand is gearing up to shoot the nameplate straight into the spotlight. The Dodge Charger Outlaw will reportedly be ...

All-new Dodge Charger Daytona, the next generation of American muscle and the first all-electric vehicle from Dodge, takes home Green Car Journal's 2025 Performance Green Car of the Year award 2024 ...