Managing ad campaigns can be daunting and laborious. Once campaigns are launched you need to actively manage them by monitoring and making adjustments on a regular basis. This, along with other ...

In a recent conversation, Jacques van der Wilt, the creator of DataFeedWatch, and Loren Baker talked about insights and trends collected from more than 16,000 ecommerce businesses. They focused on PPC ...

PHILADELPHIA, May 25, 2022 (GLOBE NEWSWIRE) -- Businesses that work with 1Digital lⓇ Agency for eCommerce PPC management services understand a very important piece of the digital marketing puzzle.

One size certainly does not fit all in PPC advertising. The strategies that drive success in ecommerce often differ from those required for effective lead generation. Lead generation through PPC is ...

Read about the unique challenges for the second-hand ecommerce market, accounting for fast-moving stock and five strategies to try. The market for global resale apparel alone reached $227 billion in ...

An ad quality score is a Google Ads metric that affects your ads' cost per click (CPC). A higher ad quality score means you can achieve more clicks on your ads for the same budget and improve your ...

While the pandemic-induced boom in e-commerce has more or less normalized, the industry's growth is showing no signs of slowing down, with worldwide retail e-commerce sales forecast to grow from $5 ...