How compelling was the call to action on your last direct-mail postcard? Did you meet or exceed your goal response rate? If not, and your postcard headline and body copy are in great shape, chances ...
Four years in, the Postcard Project still feels fresh. These tiny missives hold so much joy, hope and community — strangers becoming part of the same story. Each card of the 267 cards received is a ...
How effective was the call to action on your last direct-mail postcard? Did you hit or surpass your target response rate? If not, and your postcard’s headline and main text are solid, it’s likely your ...
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