I am thinking about going into business with another business that has an existing client base of 250 customers. The potential partner states that this would be part of his investment. He has stated ...

When it comes to selling to homeowners, salespeople are working with new prospects or existing customers. New prospects offer the opportunity to serve a new home that is full of potential. This can ...

It should be obvious, right? You should listen to your customers. And yet often, businesses are so focused on growth and attracting new customers that they don’t prioritize their existing customers.

Removing simplicity from your business is one of the easiest traps to fall into — too many offerings, too complicated to purchase, and not solution-orientated enough to solve problems. Return to ...