While some of its early hype has died down, the concept of gamification — rewarding mundane tasks by turning them into games — has not only survived, but thoroughly wedged itself into society. It’s ...

There's a fledgling aviator out there who will likely be getting an aviation video game this holiday season. Your mother ...

Atari also announced its integration of the Walgreens Balance® Rewards application program interface, which allows users to earn Balance Rewards loyalty program points for participating in challenges ...

My hands were slick with sweat as I clutched the Wii controller, limbs flailing wildly as I struggled to keep up with the “Womanizer” routine on Just Dance. It was the late aughts, and I detested ...

Discover how gamification enhances engagement in non-game environments, its benefits in business, potential pitfalls, and why it connects with innate human psychology.

The largest-ever study testing the effectiveness of an evidence-based approach to increasing physical activity using smartphone fitness trackers gamification to reduce the risk of cardiovascular ...

Jason is the CEO of Sozo Labs, focusing on building VR and immersive apps that deliver real business value for their customers. Remember gamification? It took the business world by storm about 10 ...

The largest-ever study testing the effectiveness of an evidence-based approach to increasing physical activity using smartphone fitness trackers ...

For students with special needs, learning can often resemble a trek through dense woods along a narrow, rigid path–one that leaves little to no room for individual exploration. But the educational ...