There was once a time when there was no SEO metric more important than PageRank. You could buy it. You could sell it. And that was the problem Google created for themselves when they gave us pesky ...

Google’s John Mueller offered an interesting explanation of how a 301 redirect will pass 100% of PageRank. The SEO community has known since about 2013 that there was essentially no PageRank loss ...

Jakob Nielsen says it like it is, not how people want to believe it is. His “Search Engines as Leeches on the Web” post from earlier in the year is a must-read cutting-through-the-hype antidote to ...

For years and years, Google has been trying to get away from having webmasters and SEOs focus on their PageRank score. They finally killed off toolbar PageRank a year ago but now, time and time again, ...