Mini is putting a furry face to the digital assistant that will feature in its upcoming models, starting with the Aceman concept. His name is Spike and he’s a virtual English bulldog that lives in the ...

Spike the English Bulldog will appear in the company’s Concept Aceman at the Shanghai auto show, before rolling out to future Mini production vehicles. Spike the English Bulldog will appear in the ...

From man’s best friend to in-car virtual assistant. Mini is planning to introduce its new in-car virtual assistant, designed with a little more personality than your typical voice-activated system.

If you're not already familiar, Spike has been Mini's bulldog mascot since the modern Mini was introduced back in 2001. It's not exactly the most well-known mascot in the world, as evidenced by the ...

Meet Spike. Spike is Mini’s new intelligent personal assistant (read guide dog for your touchscreen) who will be showcased for the first time on the Aceman concept at the Shanghai Auto Show next week.

MINI is looking into its own future of motoring, which will include a new personal assistant. Inspired by the English bulldog, which has been used by MINI since its modern-day birth in 2001 as part of ...

Technology in cars is usually helpful but could it also be cute? MINI‘s answer to that question is Spike, an animated dog that doubles as a virtual in-car personal assistant. The mascot will premiere ...