Pundits and commentators are forecasting that this fall's general election will see an avalanche of negative advertising. But as voters gird for the onslaught, political scientists are asking a ...

It's election season, and the slew of negative ads are out in full force. But do they impact voters' opinions? Assistant Professor of Marketing Bowen Luo breaks down the affect of negative political ...

PORTLAND, Ore. (KOIN) — From the race for Oregon’s 5th congressional district to the contentious race for Washington’s 3rd district, negative political ads are all over the place. As Election Day ...

HAMPTON ROADS, Va. (WAVY) — If you’ve noticed an uptick in negative campaign ads, that’s not your imagination — political experts say we can expect to see a lot more between now and Nov. 4. “There are ...

You’ve probably heard or seen some of the negative local campaign ads running as the races heat up. They can be irritating to many people, but they wouldn’t be running if they didn’t actually work … ...

People say they hate negative political ads, but the reality is conflict is the soul of drama, and negative ads work. They can make you hate anything. Here, read this in your own slimy political ad ...

Have you watched local television or listened to local radio lately? It is an election season again in western Iowa. Attack, or negative, advertising in local and state campaigns is back. Social media ...