Customer retention is the most efficient growth lever for any business, yet companies often struggle to balance the near-term highs of new customer growth with the importance of retaining (and ...
The Net Promoter Score (NPS) has been a staple in customer feedback for years and is known for its simplicity and effectiveness. But as customer expectations evolve, it's clear that traditional NPS ...
Net Promoter Score (NPS) has been a staple metric for executives for more than 20 years. Its effectiveness is in its simplicity: a simple one-to-10 scale of a customer’s likelihood to recommend, which ...