For brand leaders in fragrance, the implication is clear: Bottles should be treated as long-term assets, not seasonal packaging decisions. Design governance must sit alongside product strategy rather ...

As much as wearing perfume should be about the genius in the bottle, marketing appeal — achieved through bottle design as much as dreamy ad campaigns — is what often ensures a certain scent will make ...

SHENZHEN, GUANGDONG, CHINA, January 29, 2026 /EINPresswire.com/ -- In the highly competitive fragrance market, ...

Along with vertiginous hemlines, skyscrapers, and the Fox Trot, the 1920s brought on a golden age of perfume. Changing social mores, advances in chemistry, and savvy marketing gave rise to bold, ...

Kim Kardashian West is getting heat over her new KKW Body fragrance bottle design. Another said, “Well done to @KimKardashian for making her perfume bottle in the shape of her body. Just 15 years ...

Issey Miyake Parfums unveils its latest female fragrance, A Drop d’Issey, with a bottle created by American designer (and former Wallpaper* Handmade contributor) Todd Bracher. Issey Miyake Parfums and ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Coco Chanel kept hundreds of perfume bottles on her vanity, many of them empty. When asked why she held ...