Ikea has announced the official discontinuation of its print catalog after 70 years of publication, as more people than ever flock to the company’s website to browse and buy products. A retrospective ...

A certain Wall Street Journal article has been causing quite a stir lately. The article discusses the fact that big retailers such as Bonobos, IKEA, Athleta and H&M are releasing traditional print ...

Catalog marketing is a sales technique used by businesses to group many items together in a printed piece or an online store, hoping to sell at least one item to the recipient. Consumers buy directly ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." The second edition of J.Crew’s newly revived print catalog is here! Earlier today, the heritage brand ...

Five years after discontinuing its "Big Book" catalog, J.C. Penney plans to return to a modified print catalog strategy, finding through analysis that online sales were partly driven by what the ...

The catalog's reign as a dominant force in marketing is over, but advertisers are still desperate to harness its power. And, Facebook has a new ad format intended to do just that. The number of ...

Retailer Urban Outfitters is using traditional print catalogs to drive sales on its mobile sites and applications. Urban Outfitters has placed the mobile calls-to-action on the back of its catalog.

As far as art books go, “Matisse in the Barnes Foundation,” published last year by Thames & Hudson, is pretty exquisite: Three hardback volumes, totaling 894 pages, that tell the story of the works ...