I was in a small store the other day and noticed they were marking down items purchased on paper, so they could later adjust their inventory. When I asked them why they weren't using a computer for ...

Nitin Gupta, founder of QRCodeChimp. He's a technology leader with over two decades of technology development and management experience. Retail brands adopt various marketing strategies to reach a ...

Shoppers staring at product labels frequently ask themselves, "Is this product actually sustainable?" While 68% of respondents from my company's 2024 consumer survey said that sustainability is ...

Speed is essential to a well-managed recall. The faster consumers are alerted and understand what to do, the faster contaminated products can be identified, returned, or discarded. That’s why QR codes ...

Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...

Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device.

In 2019, New Balance piloted placing QR codes on an exclusive run of basketball shoes. Wearers verified their purchase via a chip-embedded “Real Chain” card that recorded ownership and authenticated ...

NEW YORK--(BUSINESS WIRE)--Brij, a platform connecting physical products to digital experiences, launched today to power one-touch product registration and reorder. The platform allows brands to build ...

ABPI’s recent update permits QR codes in printed pharmaceutical materials for prescribing information. By ensuring visibility, providing clear instructions, linking directly, and keeping content ...

For more than five decades, Global Standards 1 (GS1) meant one thing: the barcode. That familiar pattern of stripes changed how goods move around the world. Today, the standards are growing. They now ...

GREENSBORO, N.C. — The checkout has changed over the years. First, cashiers manually punched in the price of an item, then the scanners made check-out much quicker, and today, there's self-check-out.