Krista Fabregas is a seasoned eCommerce and online content pro sharing more than 20 years of hands-on know-how with those looking to launch and grow tech-forward businesses. Her expertise includes ...

What should be in your business plan? Creating a business plan is a key part of starting any business venture. Even if you’ll never use it in this format for attracting investors and raising capital, ...

Your business plan serves as the roadmap for your company. It helps you iron out details like your marketing plan, target market, financial projections, and more. Plus, if you’re seeking any sort of ...

Business plans are often composed of four parts. There is typically an executive summary, a marketing plan, a management team description and a breakdown of company finances. When Apple’s Joanna ...

The primary value of your business plan is to create a written resource that evaluates most aspects of your new business including a description of your target customers and markets, profitability, ...

A business plan is all conceptual until you start filling in the numbers and terms. The sections about your marketing plan and strategy are interesting to read, but they don't mean a thing if you ...

No business can be successful without a solid business plan. In fact, a business plan could be the thing that makes or breaks your entrepreneurial enterprise, especially if you haven’t started a ...

When it comes to writing a business plan, how you present your information can make or break your hopes for finding funding. You may have covered every detail a potential investor could ask, but if ...

We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. If you’re starting a business in 2026, a business plan is one of the first ...

Matt Webber is an experienced personal finance writer, researcher, and editor. He has published widely on personal finance, marketing, and the impact of technology on contemporary arts and culture.