Content marketing is one of the most common and powerful marketing tools for startup founders. The reason is simple - it could be done cheaply, and at the same time it could have huge impact if done ...

Writing is a process – a set of predictable, repeatable steps in the journey to the finished work. While there are probably as many processes are there are writers, here are some of the identifiable ...

Writing well takes time. Writing well does not mean just sitting down and beginning to write sentences until you reach the page limit. Starting writing the night before your assignment is due doesn't ...

There are two main publishing paths: traditional publishing and self-publishing. Each has its pros and cons. Books have a timeless nature to them. Long after you’ve retired from active business, your ...

Blinking at you. Waiting for you to say something. In the last few months, I’ve written 20 pieces that have been viewed over two million times. But every time I write, there are still moments where I ...

Online and offline, effective business writing is an important aspect of any workplace, for business owners and employees. As a frequently used form of business communication, writing can provide ...

This first step is critical. Clarity will help with the writing and editing. Your book should provide the reader insights into your area of expertise. You must already be an expert and need to be able ...