Threads, the Twitter-like app created by Meta, has seen a sharp drop in activity. The Threads daily active user count peaked on July 7, two days after its launch. Recent data shows that metric has ...

Meta is trying to get the flood of bait posts in your Threads feed ‘under control,’ according to Adam Mosseri. Meta is trying to get the flood of bait posts in your Threads feed ‘under control,’ ...

Meta Platforms, Inc.’s (NASDAQ:META) social media platform, Threads, has reportedly been witnessing a rising trend of engagement baiting, a strategy aimed at provoking strong reactions to boost user ...

Less than two years since its launch, Threads is attracting more users, more advertisers and driving higher engagement than its main competitor, X, according to a new report by Buffer. In its analysis ...

One week later, Threads’ engagement is down — but the prize is still there for the taking. One week later, Threads’ engagement is down — but the prize is still there for the taking. is the editor of ...

“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. Meta’s new Threads app has only been around for a ...