An interview with Tom Donaldson, LEGO Group’s SVP of Creative Play Lab, on how the company came up with its new SMART Brick.

Does it undermine what was so great about Lego: that sense of potential in a simple studded brick snapping so satisfyingly ...

This video shows eight easy LEGO building ideas that anyone can make using standard LEGO bricks. Each build is designed to be simple, clear, and beginner friendly, with step by step explanations that ...

Lego building is a hugely popular genre on YouTube with hundreds of millions of views. Uploads can range from complex constructions to timelapses of simple builds. One YouTuber told Insider he thinks ...

Not long ago, the Danish toy giant Lego released a line marketed exclusively to architects, and much of the architectural community online lamented it for being bland and monochromatic. But you don’t ...

LEGO can be an essential tool in mechanical engineering as it is a form of what the field calls low-fidelity prototyping.