A new report from Xumo shows that FAST channels continue to gain traction in the video landscape with data showing that 33% of viewers now watch free ad supported streaming services in the evening and ...

The new study combines cord-cutting profiles and media consumption habits to help advertisers optimize their local media strategies. In a step forward for local media planning, MRI-Simmons has ...

PORTSMOUTH, N.H. —A new study shows that the post-pandemic economic strain and rising prices continue to rattle U.S. consumers, who are keeping an eye on their spending and streaming video price ...

A new study titled “Songwriters Take the Stage” has analyzed how much money songwriters make through streaming. Researchers found the amount severely lacking. Relative to how music used to be ...

A study from Magnite, titled Streams and Screens: the Philippines, explores how Filipinos are engaging with ad-supported streaming content. The study uncovers that streaming viewership is widespread ...

Magnite, the independent sell-side advertising company, has unveiled the results of its latest study, Why Streaming TV Is a Must-Buy, which highlights how UK audiences engage with streaming TV and the ...

69 percent of participants in a study said that just seeing the IMAX logo on a movie poster gives the sense it's of higher quality. The conventional wisdom for the past few years of everyone in town ...

UCLA’s latest Hollywood Diversity Report argues total minutes viewed does not fully capture the total market for original streaming series, or fully help win over new subscribers. By Etan Vlessing ...

Former Sundance Institute CEO Keri Putnam led the "US Independent Film Audience & Landscape Study" and believes there's a massive audience waiting for indie collaboration. Netflix and the like spent a ...