To corral this list of the best texture sprays for fine hair, PureWow editors researched the most popular brands trending across the internet, from Google Trends data to social media. We also asked ...

Keratin treatments – the most famous being the Brazillian blow dry – are most known for being temporary straightening treatments lasting around three months. At age 19, that's exactly what I was in ...

Parade aims to feature only the best products and services. If you buy something via one of our links, we may earn a commission. Is your fine hair falling flat? You're not alone! Fine hair can be a ...

You probably think your hair texture is just genetic luck of the draw – you got the curly gene or the straight gene and that’s that. But what if your hair has been trying to tell you something ...

Continuing their mission to bring quality salon care to women everywhere, TRESemmé is launching a new Texture Certification Program that will train and certify licensed hair professionals nationwide ...

Your hair might be trying to tell you something important about your nutritional status, but you’re probably dismissing the signals as normal aging or styling damage. Changes in hair texture, ...

Before you blast your hair with dry shampoo, just know there's a better way to create oomph in your hair: sexture. Sexture, a portmanteau of “sexy texture,” is the mussy movement hair pros swear by to ...

Everything you thought you knew about perms: lock that away in a 1982 time capsule and give the key to your nearest keeper. The latest version to sweep salons is infinitely cooler, and requires a lot ...

I’m used to everyone having an opinion about my appearance. TV executives, viewers and colleagues all think they know which version of me looks best. I signed up for this scrutiny when I became an ...