To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

“That’s it?” many seemed to be asking last week when, at the end of the gala 45-minute FIFA World Cup 26 Official Brand Launch ceremony, an underwhelming logo comprised of a fat “2” and “6” overlain ...

Logos are everywhere. They’re printed on your shirt, stamped on your morning coffee cup, and glued to your phone. We interact ...

It's hard to believe that we’re already more than halfway through 2023. As we try to wrap our brains around that fact, it’s important not to forget to look to the future. Specifically, the future of ...

The United States first broke into the global soccer consciousness when it hosted World Cup 94. The tournament was the most financially successful in history, and still holds the records for highest ...

The 2026 World Cup logo has been revealed by FIFA, and it’s certainly something. The tournament, set to be hosted by the United States, Mexico and Canada in the summer of 2026 will be the largest ever ...

The iconic Griffith Observatory in sunny Los Angeles was the location of the official unveiling of the 2026 FIFA World Cup logo on Wednesday. The quadrennial tournament, last hosted in Qatar in 2022, ...