Did you know that Google Ads has replaced Smart Campaigns with Performance Max? While this might sound like a good thing, it's important to understand if Performance Max is the right fit for your business, especially if you're new to Google Ads or have a small budget. In this video, I'll break down what Performance Max is, why it might not be suitable for everyone, and what you need to consider before making the automatic switch. Here are some key points we'll cover: - The 4 key inputs needed fo
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